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CLIENT
Planet FWD
ROLE
Creative Direction
Design
THE CHALLENGE
Planet FWD set out to create PlanetHAUS, a first-of-its-kind experience showcasing sustainable innovation in food, fashion, beauty, wellness, and home. The goal was to inspire brands, retailers, investors, and consumers to embrace solutions that move us toward a regenerative future. But the challenge was twofold: how to design an event that was not only visually captivating but also authentically communicated complex sustainability data in a way that felt exciting, accessible, and inspiring.




THE SOLUTION
I created a vibrant, cohesive identity for PlanetHAUS that could live across every stage of promotion—from sponsor decks and advertising campaigns to large-scale event graphics. Our design approach lead with the impressive line-up of change-markers in the industry paired with bold typography and striking product visuals. By unifying the look and feel across all materials, we built anticipation, elevated sponsor visibility, and set the stage for an unforgettable Climate Week NYC experience.

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© Lea Selekman 2025
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